Multivariate: A Definition

Multivariate literally mean “multiple variables“. That is, a situation where more than one factor varies, where those factors define for us, in some way, the situation. Bivariate pertains to two variable specifically and Univariate to one. Lets consider an example …

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Oban Multilingual, the international search, SEO online marketing specialist, has completed its experiment to measure differences in responses to websites between different cultures.
The research showed a number of differences between French and German web surfers when responding to a website promoting tourism in Jordan.

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I’ll keep this short – I’ve been building websites for years and latterly have been involved in a number e-commerce websites that needed “optimising” for sales conversion. Out of this an interest in Multivariate content presentation has come about. I’ll …

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