Consultancy and Managed Services
The GlobalMaxer team provides a wide range of consultancy and training services based on all facets of Conversion Optimisation, Testing and general web usability. Our core consultancy services include:
Landing Page Audits: assessments of web sites to identify suitable pages to undertake multivariate and conversion rate optimisation tests; Benchmarking of these pages with those of your competitors.
Conversion Linguistics: audits of the language used during your conversion process to identify keywords or phrases that are more descriptive or will better help conversion. We also look for consistency of language to see if the language used in Google Ads, meta descriptions, buttons and body copy reflects the language used by your customers.
Sales Funnel Modelling: models of optimum routes to key conversion points to highlight processes likely to inhibit conversions or generate bounce, or to identify areas to upsell or cross-sell to your visitors.
Colour Validation: audits of the colours used on key elements of your site, such as call to action buttons, to see if they reflect cultural preferences on use of colour; tests of colour and contrast ratio to see if they conform to W3C guidelines.
For more details of GlobalMaxer Consultancy services, please email sales@globalmaxer.com or call (01273) 704434